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Joel White
Aug 25, 20231 min read
100 Thoughts on Pricing: #29
Providing options is an incredibly powerful way to differentiate your proposals from the competition. Your competitors likely won't offer...
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Joel White
Aug 24, 20231 min read
100 Thoughts on Pricing: #28
A business that runs on T&Ms can only significantly scale revenue by increasing headcount, increasing hourly rates, pushing people beyond...
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Joel White
Aug 23, 20231 min read
100 Thoughts on Pricing: #27
Fixed monthly fees are an excellent alternative to T&Ms. Invoicing them monthly is ok. Invoicing them monthly, due at the beginning of...
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Joel White
Aug 22, 20231 min read
100 Thoughts on Pricing: #26
Assessing your services pricing against current and go-forward levels of efforts and rates helps avoid historical bias common to all of...
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Joel White
Aug 21, 20234 min read
Clinical Research Focus: Q2 Earnings Review
To new readers- I write these for my own edification, so that I can serve clients better. Not investment advice. Calendar Q2 earnings...
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Joel White
Aug 9, 20231 min read
100 Thoughts on Pricing: #25
We are 25% of the way through 100 thoughts and I'm going to pause these thoughts for a week. I would love to hear your feedback on what...
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Joel White
Aug 8, 20231 min read
100 Thoughts on Pricing: #24
There are times where you have to face the reality that you are heavily underpricing your services or product. While it's important to...
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Joel White
Aug 7, 20231 min read
100 Thoughts on Pricing: #23
It's important that your Change Notification forms make clear 1) whether or when changes are to be implemented, and 2) what the buyer's...
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Joel White
Aug 4, 20231 min read
100 Thoughts on Pricing: #22
Construct your billing structure with a mind towards what that first customer invoice will look like. Will it have loads of hours per...
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Joel White
Aug 3, 20231 min read
100 Thoughts on Pricing: #21
Options highlight valuable, high-margin offerings that can help guarantee the results your prospect seeks to achieve. Use them to...
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Joel White
Aug 2, 20231 min read
100 Thoughts on Pricing: #20
Compounding 5% annual inflation on long-term projects means you believe inflation 3 years from now will be 2-3x higher than it was 3...
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Joel White
Aug 1, 20231 min read
100 Thoughts on Pricing: #19
Currency exchange rates are completely unpredictable. Don't tell me about the George Soros GBP trade; that was 30 years ago. Manage Forex...
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Joel White
Jul 31, 20231 min read
100 Thoughts on Pricing: #18
Make more of your shorter projects non-cancelable AND fixed price AND paid in advance. Why all 3? A project paid in advance but...
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Joel White
Jul 27, 20231 min read
100 Thoughts on Pricing: #17
It's good business to proactively offer a discount for full payment upfront, before work even begins, on shorter term / appropriate...
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Joel White
Jul 26, 20231 min read
100 Thoughts on Pricing: #16
When benchmarking services pricing, break down the components as much as possible (personnel rates, level of effort assumptions, unit...
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Joel White
Jul 25, 20231 min read
100 Thoughts on Pricing: #15
Discounting is riskier than "risk sharing". A 5% rate or bottom line discount comes right out of your margin with no upside potential....
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Joel White
Jul 24, 20231 min read
100 Thoughts on Pricing: #14
A milestone based payment schedule is a risk sharing contract. Most milestones represent a future forecast subject to forces beyond the...
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Joel White
Jul 21, 20231 min read
100 Thoughts on Pricing: #13
Here's a measure of whether your pricing tool is user friendly. It's 4:30pm on a Friday. The CEO needs a couple final things changed. Can...
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Joel White
Jul 20, 20231 min read
100 Thoughts on Pricing: #12
Technology products have a cost rate too, and you should model it into your pricing gross profit estimates if technology is a material...
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Joel White
Jul 19, 20231 min read
100 Thoughts on Pricing: #11
Annual review of pricing is the bare minimum for normal times, and doesn't cut it when inflation is high. When inflation is both high and...
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Joel White
Jul 18, 20231 min read
100 Thoughts on Pricing: #10
If you insist on charging T&M for short projects, at least require a prepay upfront that's quickly replenished. Otherwise, depending on...
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Joel White
Jul 17, 20231 min read
100 Thoughts on Pricing: #9
Cash neutral isn't good enough- be cash positive. When your customer cancels a project because they failed to raise money, or didn't plan...
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Joel White
Jul 14, 20231 min read
100 Thoughts on Pricing: #8
I've written about the "Customer in the Room" before. When it comes to reviewing your profitability estimates on new deals, picture the...
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Joel White
Jul 13, 20231 min read
100 Thoughts on Pricing #7
Benchmarking is so much more than what your competitors' pricing rates are. How does your cost methodology compare? How do your unit...
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