100 Thoughts on Pricing: #28

A business that runs on T&Ms can only significantly scale revenue by increasing headcount, increasing hourly rates, pushing people beyond 40 hour weeks, inflating timesheets, creating out of scope project work, or adding contractors. This also makes for a difficult environment to scale margins because as your staff get more efficient at their work, they bill fewer hours for those tasks. Consider instead fixed price models that charge based on value, reward you for improving productivity, and allow you to scale cost to revenue far more attractively.